EKOI commits to training alongside the Comité Régional de Cyclisme Région Sud FFC

Since the start of the sporting season, the prestigious EF Education NIPPO World Tour cycling team has been proudly displaying the logos of the local authorities Ville de Marseille, Région Sud, One Provence and Conseil Départemental des Bouches-du-Rhône on its outfits.

This unprecedented collaboration is based on the promotion of a Regional Sports Excellence pathway to detect, shape and promote young talent and give them access to the highest level

This unprecedented collaboration is based on the promotion of a Regional Sports Excellence pathway to detect, shape and promote young talent from our Territory and give them access to the High-Level.

Thus, the EF Pro Cycling project links all levels, from the grassroots, with the training clubs of VC La Pomme Marseille, AVC Aix-en-Provence, to the World Tour level with the EF Education NIPPO team, via the continental NIPPO PROVENCE PTS team, thus creating a veritable training chain for Sports Excellence in our Region.

The Comité Régional de Cyclisme Région Sud FFC is at the center of this training policy.

Through its regional selections in youth categories on the French Championships, National Challenges, and French Cups, it enables young shoots to take their first steps in this Sports Excellence pathway.

It is in this context that the Company EKOI JCR, based in Fréjus (Var-France), an internationally recognized reference in cycling equipment, will support the Comité Régional de Cyclisme Région Sud FFC.

EKOI JCR, partner of the ARKEA SAMSIC, LOTTO-SOUDAL, QHUBEKA ASSOS, COFIDIS and EUSKALTEL-EUSKADI professional teams, will fully equip the Région Sud teams and selections for the 2021 and 2022 sports seasons.

Jean-Christophe RATTEL (CEO and founder of EKOI)

"Today, we are fortunate to be partners of recognized professional teams, so we work every day in contact with champions to improve our products; however, we do not forget the long journey to reach the High Level, marked by emotions, pain and joy.

For all these children's dreams, some of which will become reality, there will remain the shared passion for cycling.

Our role is to encourage it, and more particularly in our Territory: The Southern Region.

That's why it was important for us to get involved in the training of young talent in our Region by supporting the Comité Régional de Cyclisme Région Sud FFC and its Regional Technical Team."

Christian LAZARINI (President of the Comité Régional de Cyclisme Région Sud FFC)

"These are very complicated times for everyone and in particular for amateur cycling, we have to be avangardists and make our youth dream throughout the six departments of our Southern Region. EKOI's commitment by our side will amplify the work put in place since 2018, detecting and training all these young people.

I would like to thank Jean-Christophe RATTEL and EKOI for their support, which will enable us to develop this training program, a symbol of hope for the Southern Region, so that this LAND of cycling is also a LAND of Champions."

Together, let's build the future!