News VIP EKOI INSIDE April 2023
Dear VIP'S,
Previously in the VIP Inside#3 Newsletter: Ekoï invited to TV sets, "Julien Absalon, Monsieur l'ambassadeur", behind the scenes of a photo shoot, the visit of the rider Jacopo Guarnieri, an Ekoï company team at the 24h bike of Le Castellet (France)...
Did you miss a sequence? Don't worry... We have archived this episode for you on the site.
On the menu of this particularly rich Ekoï Inside#4 News, we invite you to discover in pictures the backstage of this month of March punctuated by visits of athletes, exclusive shootings, new information ... In short, we invite you to a 100% confidences reading.
And your color for summer 2023 will be...
Once is not custom, we start this newsletter with a product. And not least, since this is YOUR collection. After the winter purple, yellow will be the VIP color of summer. It is this color applied to the All Over collection that will visually mark the summer vintage of the club.
By wearing this exclusive jersey, you will be noticed but be careful: you could well be "vipteam" of your success!
The Dutch magazine RIDE: the helmet and the feather
Specially from the Netherlands, journalist TIES and photographer JORIS spent two days in Fréjus, in the heart of EKOÏ, for an immersive report for the Dutch magazine RIDE.
DAY 1: guided by Laurien (our Dutch market manager), they met the various departments of the company: personalization workshop, logistics, engineers, sponsorship department, after-sales service, showroom.
For more than an hour, the young and relevant Ties (only 23 years old!) spoke with Jean-Christophe Rattel and gathered a lot of valuable information for the realization of his article.
Both of them told Laurien that they appreciated the professionalism and good atmosphere of the company. Between you and us, let's admit that it is a pleasure.
DAY 2: It is 8:30 am and it is still a bit"cool" in Fréjus. Appointment has been made to make TIES discover the Estérel and the Corniche d'Or... by bike of course. Because in addition to the passionate journalist, TIES is above all an avid cyclist, eager to discover new roads. That of the seaside, between Théoule-sur-Mer and Saint-Raphaël literally captivated him. Positioned at different points along the course, Joris immortalized the exit. See you next month to read the article.
Julien Absalon, the extra-earthling of the month!
After Julien Absalon makes gravel in Guatemala (February). After Julien Absalon hard at work on the development of mountain bike shoes (March). The series continues with Julien Absalon, the podcast interview!
For more than an hour, in a showroom momentarily transformed into an intimate living room, our champion ambassador answered questions from Barthélémy, the the podcast "EXTRATERRIEN" creator that focuses on non-standard athletes. At ease, Julien spoke with authenticity and without concession about his career, his upcoming sports projects and his relationship to sport